Sports & Event PR Agency | Podium Group Australia

PODIUM GROUP is a team of seasoned communications experts who’ve worked inside elite sporting organisations, major events, agencies and media — for some of the biggest brands in Australia and around the world.

Based on the Gold Coast, PODIUM GROUP was founded by Paul Glover, an award-winning Head of Communications and Public Relations with leadership experience at Supercars, the world's largest touring car category, where he spent nearly a decade shaping the sport’s national profile.

Glover’s career spans senior roles with the ACT Brumbies, Gold Coast Titans, 2GB and the WIN Network, and he was a co-founder of the highly successful video production company, Atmosphere Productions.

When experience matters, PODIUM GROUP delivers — making us a trusted partner for organisations that want proven expertise.

Sports & Event PR Agency | Podium Group Australia's image

Gold Coast Marathon

PODIUM GROUP was thrilled to play a role in the 2026 Gold Coast Marathon, a flagship event for Events Management Queensland.

The Marathon brings more than 43,000 participants to the Gold Coast every year.

Joining the Media and Communications Team PODIUM GROUP provided writing and PR services for websites, media releases, media calls and other requirements for this major event.

Sporting Car Club of South Australia

PODIUM GROUP led the PR, media and launch campaign for the Sporting Car Club of South Australia, repositioning its 90+ year legacy while unveiling a bold new vision for the future of the Club and iconic Collingrove Hillclimb.

From media strategy and national storytelling through to influencer engagement, launch events and government, tourism and motorsport positioning, Podium Group helped put SCCSA and Collingrove firmly on the radar of South Australia and Australia’s automotive community

SquishOz | Scout.Supply

PODIUM GROUP is providing PR and communications support to SquishOz and parent company Scout.Supply, building media profile around the brand’s rapid growth and major sporting partnerships.

We’re helping tell the incredible story of a Gold Coast business that provides licenced merchandise for some of Australia’s biggest sporting brands, including the Socceroos, Matildas, Australian open, NRL clubs, Manchester City, Cricket Australia and State of Origin.

OzBall Australia | Perfect Game Australia

PODIUM GROUP has partnered with OzBall Australia | Perfect Game Australia as its official communications and public relations partner.

The partnership represents an exciting milestone in Ozball's continued growth and will focus on increasing participation, raising awareness of the sport and showcasing the incredible opportunities available through the Ozball and Perfect Game Australia pathway.

Ice Skating Australia

Managing Director of PODIUM GROUP, Paul Glover, has been appointed to the Board of Ice Skating Australia, playing a key role in shaping the future of the sport nationwide with a key focus on media, communications and marketing.

In this position, he contributes to the development and success of the next generation of Australian figure skaters on the global stage.

Goldens on the Grass

PODIUM GROUP was very proud to have led the PR campaign for Goldens on the Grass 2026, helping turn a community event into the club’s biggest ever, and one of the Gold Coast’s biggest feel-good stories of the year.

Our campaign secured coverage live on Sunrise (Morning TV), Courier Mail, Gold Coast Bulletin (Front Page), 9News Queensland and ABC News Nationwide.

Events Management QLD

PODIUM GROUP has worked with Events Management Queensland to deliver media training for senior leaders and executives ahead of the Gold Coast Marathon.

Our tailored sessions helped build confidence, refine key messages and prepare spokespeople for media opportunities surrounding one of Australia's largest sporting events.

Dear Darcy

PODIUM GROUP is working with Dear Darcy to build its profile through strategic media relations, telling founder Megan’s story and the powerful parenting message behind the brand.

We’re securing national lifestyle, parenting and business coverage to grow awareness of Dear Darcy and its empowering children’s clothing collections.

Podium Group is an Australian Sports and Events PR Company

Sports & Event PR Agency | Podium Group Australia - Who We Work With